From Soggy Cartons to Supply Traceability: How a European Egg Brand Began Rethinking Egg Packaging
For years, recycled paper egg cartons had been the accepted industry standard for a leading European egg brand. Like many companies across the industry, the business relied on molded pulp cartons made from recycled paper and rarely questioned whether a better alternative existed. However, as the company continued to optimize its operations and strengthen its […]